Process
What's actually happening under the hood, in plain language.
The Stack
- Claude drafts and reviews copy against a hard rule: never invent a credential, review, or claim on your behalf. Every unconfirmed fact gets flagged for you, not guessed at.
- Claude Code does the actual technical build — scaffolding, styling, and content wiring.
- 11ty (Eleventy) is the static site generator — a build-time templating layer only. It has zero runtime lock-in: the output is plain HTML, with no dependency on the tool that built it. If the tool is ever abandoned, your last build still works forever.
- Static output means plain HTML, CSS, and a little JavaScript — no CMS, no database, no plugin surface to get hacked or go stale.
- Stored on GitHub — in your own repository, or transferred to one at handover.
- Distributed via Cloudflare Pages — fast, reliable static hosting.
The Domain Question
This is the one place people usually get confused, so it's worth stating plainly: your domain's nameservers need to point to Cloudflare for this to work — but the domain does not need to be registered through Cloudflare. Your registrar (GoDaddy, Namecheap, Google Domains, wherever you bought it) and your DNS host (Cloudflare) are two separate things. You keep your domain wherever you already have it; you just point its nameservers at Cloudflare.
Who Owns What
Production runs on your own Cloudflare account, not ours. Combined with keeping your own domain/registrar account and your own GitHub repository, that means you're never locked into us to keep your site running — the same principle the guide behind this build insists on for every client site: you own your domain and registrar account outright, so you never lose it and aren't dependent on the builder after handoff.